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Sarasota-Area Businesses Host Christmas in July Events Throughout Month

July 9, 2026
Sarasota-Area Businesses Host Christmas in July Events Throughout Month

Several Sarasota-area venues are holding Christmas-themed events throughout July. Venice MainStreet, Inc. is hosting a two-day event on July 10 and 11 from 10 a.m. to 4 p.m., featuring an elf scavenger hunt, ornament making, holiday shopping deals, meals with Santa, a farmers market, and photo opportunities.

Tzeva Sarasota is scheduled to hold a Christmas in July wine dinner on July 11, with Santa in attendance. Reservations are required.

University Town Center Sarasota is running Christmas in July programming through July 31, including visits with Santa and seasonal shopping deals. The schedule includes a Barks & Brews pet event on July 14, a Holiday Night Market on July 16, and an outdoor screening of the film "Elf" on July 24.

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